Privacy Policy

Last updated: October 31, 2026

Hoof & Howl, LLC (“Hoof & Howl”) is a pet portrait photography business serving New Jersey. This policy explains what information we collect through this website, how we use it, who we share it with and the choices you have.

Information you give us

When you fill out a form or make a purchase, we collect what you provide:

  • Your name, email address and phone number
  • Your pet's name and what you tell us about your pet or your portrait plans
  • Your preferred contact method and how you heard about us
  • Your portrait style quiz answers
  • Gift certificate details
  • Billing details you enter at checkout

Checkout pages are provided through GoHighLevel and its payment partners. Your card details are entered into their secure form rather than handled by this website.

Information collected automatically

When you visit, we and our service providers use cookies, pixels and similar tools to collect information such as your IP address, browser and device type, the pages you view, the actions you take (such as starting or sending a form), the page or ad that brought you here, and your approximate location based on your IP address.

How we use information

  • To respond to you and to plan and provide your portrait experience
  • To process purchases and deliver gift certificates
  • To send you your quiz result and follow up about our services
  • To understand how the website is used and improve it
  • To measure our advertising and show relevant ads, including on other websites and apps
  • To keep the website secure and meet our legal obligations

Who we share information with

We don't sell your information for money. We share it with:

  • GoHighLevel, which stores form enquiries and client contact details and provides our checkout
  • Google (Analytics, Tag Manager and Ads), for website measurement and advertising
  • Meta (Facebook and Instagram), for measuring and showing ads. When you send a form or complete a purchase, we may send Meta details of that event. Your email address, phone number and name are scrambled (hashed) first, and your IP address and browser type may also be sent.
  • Companies that host and run this website, and other providers who help us operate our business
  • Authorities or advisers when the law requires it, or if needed to protect our rights or in connection with a sale of the business

Under some state laws, sharing information for targeted advertising can count as “sharing” or a “sale”. See your choices below to opt out.

Your choices

  • Set your browser to block or delete cookies. Some website features may not work as expected.
  • Manage Google ads in your Google ad settings, or opt out of Analytics with Google's browser add-on.
  • Manage Meta ads in your Meta ad preferences.
  • Unsubscribe from marketing emails using the link in the email, or by contacting us.

Your privacy rights

Depending on where you live, you may have the right to ask what information we hold about you, to correct or delete it, to receive a copy, and to opt out of targeted advertising. To make a request, contact us using the details below. We may need to confirm your identity first, and we won't treat you differently for asking.

How long we keep information

We keep enquiry and client information for as long as we need it to serve you, run our business and meet legal or tax requirements. Google Analytics data is kept for up to 14 months.

Security

We use reasonable safeguards to protect your information, but no website or online service can be guaranteed completely secure.

Children

This website is intended for adults. We don't knowingly collect information from children under 13. If you believe a child has sent us information, please contact us and we'll delete it.

Changes to this policy

We may update this policy from time to time. The date at the top shows when it last changed.

Contact us

Hoof & Howl, LLC
Email: kristin@hoofandhowl.com
Phone: 848-358-7288